Soo hel koontada WeChat, u oggolow lacagaha mobilada iyo ka yeelista booqdayaasha Shiinaha inay dareemaan soo dhaweyn - kaliya qaar ka mid ah siyaabaha ganacsiyada yurubiyanka ah iyo shirkadaha safarka ay u soo jiidan karaan safarro badan oo Shiineys ah sida ay sheegeen dadka ka hadla Aagga Dhiirrigelinta Aasiya maalinta koowaad ee WTM ee London, 2018.
Socdaalayaasha Shiinaha wali waxay ku safrayaan kooxo, sikastaba ha noqotee inbadan ayaa doorta inay u safraan si madaxbanaan, iyagoo raadinaya inay baaraan safaradahooda, kireystaan gawaarida iyo inay sii joogaan hal meel, halkii ay ka calaamadin lahaayeen astaamaha magaalooyinka waaweyn liistadooda, ayay sheegeen dadka dooda ka qeyb galaya Ganacsiyadu waa inay sidoo kale ka fekeraan inay noqdaan Shiinaha-saaxiibtinnimo, inay qaataan iyo 'lahaansho' magac Shiine ah oo loogu talagalay calaamaddooda ama meesha ay ku wajahan yihiin ayna ku caawiyaan booqdayaasha Shiinaha iyagoo siinaya adeegyo lacag-bixinno moobiil ah, sida UnionPay, WeChat Pay iyo AliPay.
Cilmi baaris ay sameysay Xiriirka Magaalooyinka Dalxiiska Adduunka iyo shirkadda cilmi baarista ee Ipsos (Warbixinta Cilmi-baarista Suuqa ee Isticmaalka Dalxiiska Dibedda ee Shiinaha 2017-2018) waxay ogaatay in shantii sano ee 2010 ilaa 2014 tirada dalxiisayaasha dibedda ee Shiinaha ay si xawli ah u kordheen celcelis ahaan sanadkiiba 18%. Sannadkii 2014 tirada dalxiisayaasha dibedda ee Shiinaha waxay kor u dhaaftay 100 milyan markii ugu horreysay isla markaana kororka kororku wuxuu bilaabay inuu heer noqdo wixii ka dambeeyay 2015. Sannadkii 2017, dalxiisayaasha dibedda ee Shiinaha waxay gaareen 130.51 milyan, koboc sanadle ah oo gaaraya 7%.
Professor Dr. Wolfgang Arlt, oo ka socda COTRI China Outbound Dalxiiska iyo Machadka Cilmi-baarista, ayaa sheegay in dalxiiska Shiinaha uu aad u soo kordhayay hase yeeshee dalabyada iyo caadooyinka safarka ee Shiinaha ay is beddelayaan.
"Waxaa jira kala qaybsanaan socota iyo kororka kala duwanaanshaha da'da, carruur badan iyo dad waayeel ah oo safraya." Wuxuu sheegay in abuurista bishii Maarso 2018 ee Shiinaha ee Wasaaradda Dhaqanka iyo Dalxiiska ay muujisay xooga saarida dalxiiska, socdaalayaashu waxay raadinayeen tayo ka badan tiro waxayna raadinayeen badeecooyin badan oo maxalliga laga helo iyo khibrado dhab ah.
Sida laga soo xigtay Arlt, way u fududaanaysaa dadka Shiinaha inay safraan, iyadoo xaddidan fiisaha la siinayo (27 goobood ayaa bixiya fiiso la'aan fiisaha Shiinaha, hagaajinta isku xirnaanta duulimaadyada magaalooyinka heerka labaad ee Shiinaha iyo macluumaad aad uga wanaagsan iyada oo la adeegsanayo warbaahinta bulshada iyo lacag bixinta mobilada. fursadaha.
Dhagaystayaashu waxay sidoo kale maqleen sida Shiinuhu u yahay bulsho aan lacag lahayn, iyada oo ay sii kordhayaan dadka isticmaala taleefannadooda gacanta si ay ugu bixiyaan alaab yar sida dhalo caano ah, illaa duulimaadyada.
Sienna Parulis-Cook, oo ah Maamulaha Isgaarsiinta ee Dragon Trail Interactive, ayaa sheegtay in safarleyda Shiinaha ay eegi doonaan warbaahinta bulshada dhiirrigelin. WeChat iyo Weibo waa aaladaha isku xirka warbaahinta bulshada ee ugu weyn Shiinaha waana habka kaliya ee lagu gaari karo socdaalka iyo saamaynta Shiinaha.
"Hel koonto WeChat," ayuu ku booriyay Parulis-Cook. “Xisaabaadka shaqsiyadeed waa lacag la’aan waana barmaamijka 1-aad ee Shiinaha ee baraha bulshada oo isticmaala bil walba. Waxaa loo yaqaan 'Swiss Army Knife' ee warbaahinta bulshada maxaa yeelay waxay siisaa dadka isticmaala barnaamijyo aad u tiro badan, oo ay ku jiraan farriimaha, WeChat Moments, joornaalada, barnaamijyada yaryar ee WeChat (oo bixiya adeegyo sida ganacsiga elektarooniga ah iyo tigidhada).
Jennifer McCormack, oo ka socota Windermere Lake Cruises, waxay isticmaashaa WeChat waxayna abuurtay Lake China Lake Forum - koox dalxiis u soo dalxiis wada ah Cumbria - si firfircoon loogu bartilmaameedsado socdaalka Shiinaha ah. Waxay sheegtay in degelkeeda loo turjumay Shiinaha, dhaqdhaqaaqa warbaahinta bulshada ee suuqa Shiinaha ayaa loo gacan galiyay qof xirfadlayaal ah oo xitaa loo adeegsaday magac Shiine ah saxiixa emailkeeda.
“Ka dhigista martida Shiinaha inay dareemaan soo dhaweyn waa arrin muhiim ah sidoo kale. Haddii aad dadaal u gashay inaad turjunto boggaaga, qalabkaaga suuq-geynta iyo jadwalkaaga, markaa booqdayaasha Shiinaha waxay dareemi doonaan inaad dadaal sameysay, ”ayuu raaciyay McCormack.
Sida laga soo xigtay Gary Grieve, oo ah agaasimaha maamulka tababarka iyo la talinta Capela China, caqabada ganacsatadu ku qabaan soo jiidashada dalxiis shiinaha ah ayaa ah inay ka faa’iideystaan isbeddelka ku yimid wadaagista sawirrada iyo isticmaalka baraha bulshada isla markaana ay WiFi isla markiiba u helaan martida. Wuxuu sidoo kale sheegay in shirkadaha ay tahay inay u helaan magac shiineys ah ganacsigooda, sidaa darteed socotada Shiinaha waxay si sax ah u calaamadin karaan oo ula wadaagi karaan.
Julie Chappell, Agaasimaha Maamulka, Suuqyada Caalamiga ah, London & Partners, ayaa sheegtay in dalxiiska soo galaya ee ka socda Shiinaha uu aad u soo kordhayo.
Lambarada ayaa laba jibaarmay qeybtii hore ee 2016 ilaa 2018. Suuqa Shiinaha ayaa si weyn muhiim ugu ah London. Isbedelada aan aragno ayaa ah inay ku saabsantahay khibrad juqraafi ahaan. Fududeynta abuurista dhabta ah ee Shiinaha iyo lacag bixinta mobilada. Waxaan dareemayaa in la iga tagay oo aanan isticmaali karin WeChat Pay. ”
Chappell wuxuu sheegay in suuqgeynta baraha bulshada ay muhiimad weyn u leedahay kobcinta London ee Shiinaha, iyadoo la adeegsanayo qoyska boqortooyada, taariikhda London iyo Shakespeare oo dhammaantood gacan ka geysanaya kor u qaadista wacyiga London. Si kastaba ha noqotee waxay sheegtay inay rabto inay muujiso dhinaca casriga ah ee London si ay uga codsato dadka safarka ah ee yar yar ee isticmaalaya WeChat iyo Weibo oo iyagu isu arka inay yihiin saamileyaal iyo dejiyeyaal isbeddel ah
Xiritaanka kalfadhiyada maalinlaha ah saraakiisha dalxiiska waxay kawada hadleen awooda Sanya ee aan lasafin karin safarada yurub, iyagoo kahadlaya cimilada weyn, hoteelo tayo leh, siyaasada fiiso la’aanta ee Hong Kong iyo duulimaadyada cusub ee tooska ah ee UK.
Sidoo kale loo yaqaan Hawaii Bariga, Sanya oo ku taal cirifka koonfureed ee Shiinaha, waxay muddo dheer u ahayd dalxiis dalxiisayaasha Shiinaha, laakiin caqabadda ayaa ahayd kor u qaadista wacyiga dadka reer Yurub iyo kuwa kale ee caalamiga ah ee soo booqda
Thomas Cook ayaa xafiiskiisii ugu horreeyay ka furay Sanya maanta oo Isniin ah 5th Nofeembar) waxay noqoneysaa shirkaddii ugu horreysay ee reer Yurub ee sidaas sameysa, iyadoo ballan qaaday inay 3% dalxiisayaasha reer Yurub ay keeni doonto Sanya.
Kris Van Goethem, agaasimaha Inbound & MICE ee Thomas Cook Group China, ayaa yiri: "Caqabada ugu weyn waa sida Sanya loogu daro."
Rudolf A Gimmi, Maareeyaha Guud ee Shangri-la Sanya Resort & Spa, Hainan, ayaa sheegay in sidoo kale ay jirto aragti diidmo ah oo laga qabo Shiinaha oo ah halka loo socdo.
Hadaan nahay reer yurub waxaan leenahay shaygan gaarka ah; haa way jirtaa laakiin waad la shaqaysaa umana baahnid inaad ka walwasho badbaadadaada shaqsiyeed. ”
eTN waa bah wadaag warbaahineed ee WTM.