Brand USA waxay martigalisaa marki ugu horeysay abid Shiinaha MegaFam

Brand USA, oo ah hay'ad suuq geyn u ah Mareykanka, oo kaashanaysa United Airlines, ayaa martigelisay booqashadeedii ugu horreysay abid ee Shiinaha (MegaFam).

MegaFam waxaa ku jiray 50 dalxiisayaal caan ah oo dalxiis ka kala yimid meelo ka mid ah Shiinaha, oo ay ku jiraan Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Xian, Hangzhou, Nanjing, Wenzhou, iyo Chongqing.

"Waxaan in muddo ah la shaqeyneynay wada-hawlgalayaashayada sidii aan u martigalin lahayn aqoon-is-weydaarsi aqoonyahanno dalxiis oo tayo leh oo ka socda Shiinaha oo qayb ka ah istaraatiijiyadda Sannadka Dalxiiska ee Mareykanka iyo Shiinaha," ayuu yiri Thomas Garzilli, oo ah madaxa suuq geynta Brand USA "MegaFam waxay bixisay xirfadlayaal sarsare oo safarka safarada ah, laga soo bilaabo meelo ka mid ah Shiinaha, fursad ay ku soo marto Mareykanka ilaa, iyo, iyo meelo ka baxsan magaalooyinka laga baxo

Brand USA markii ugu horeysay abid China MegaFam waxay siisay hawl wadeenada dalxiisyada booqasho ay ku tagayaan magaalooyin caan ah oo Mareykan ah sida New York City, Chicago, iyo Los Angeles, iyo sidoo kale waaya aragnimo ku saabsan meelaha ay tagayaan ee gobolada oo ay si fudud uga soo galaan magaalooyinkan laga soo galo sida Stony Brook, NY; Mystic, Conn .; Estes Park, Kala.; Magaalada Rapid, SD iyo kuwa kaloo badan. Shirkadda 'China MegaFam' ayaa lagu soo gabagabeeyay munaasabad gabagabo ah oo ay martigelisay Booqashada California ee Levi's Stadium ee Santa Clara, Calif.

Waad ku mahadsan tahay gudiyada dalxiiska ee iskaashiga la leh iyo ururada suuq geynta meelaha sida NYC & Company, Connecticut Office of Dalxiis, Discover Long Island, Booqo Denver, Booqo Houston, Travel Texas, Destination DC, Booqo Baltimore, Booqo Philly, Discover Lancaster, Dooro Chicago, Illinois Xafiiska Dalxiiska, Safarka South Dakota, Discover Los Angeles, Las Vegas Convention and Authority Visitors, iyo Booqo Kaliforniya, hawl wadeenada dalxiisku waxay heleen matalaad sifiican loo soo koobay oo ah waxa ay tahay in Mareykanku bixiyo. "Laga soo bilaabo firfircoonida magaalooyinkeena waaweyn ilaa dhaqanka soojiidashada gaarka ah ee magaalooyinkeena yar yar iyo hareeraha riwaayadaha lagu sugayo bannaankayaga iyo jardiinooyinka qaran, booqdayaasha waxaa had iyo jeer ku dhiirrigeliya waaya-aragnimada kala duwan ee Mareykanka," ayuu yiri Garzilli .

"Waan ku faraxsanahay inaan la shaqeyno Brand USA si aan u sii wadno xawliga Sanadka Dalxiiska Mareykanka iyo Shiinaha ee MegaFam si aan ugu dhiirrigelino Mareykanka dalxiisayaasha Shiinaha," ayuu yiri Walter Dias, oo ah agaasimaha maamulka United, Shiinaha Weyn & Ku iibinta Kuuriya.

United Airlines waxay ka shaqeysaa duulimaadyo aan kala joogsi lahayn oo Mareykanka iyo Shiinaha ah, iyo magaalooyin badan oo ku yaal Shiinaha, in ka badan duullimaadyada kale, iyo sidoo kale adeegyo badan oo trans-Pacific ah oo ka yimaada Shiinaha marka loo eego duulimaadyada kale ee Mareykanka oo leh 17 waddo iyo in ka badan 100 duulimaadyo Mareykanka ah Shiinaha, Hong Kong iyo Taiwan.

United waxay bilawday adeeg aan joogsi lahayn oo ay siineysay Shiinaha sanadkii 1986 iyadoo sanadkii 2016 ay bilawday adeegii ugu horeeyay ee aan kala joogsi lahayn ee ka socda Xi'an ee maraykanka iyo duulimaadkii ugu horeeyay ee Hangzhou-San Francisco. Xilligan, United waxay u adeegtaa Beijing iyadoo duulimaadyo aan joogsi lahayn ay ku tagto garoomada diyaaradaha ee Chicago, New York / Newark, San Francisco iyo Washington-Dulles. Adeegga ka imanaya Shanghai waxaa ku jira duulimaadyo aan joogsi lahayn oo ka kala imanaya Chicago, Guam, Los Angeles, New York / Newark iyo San Francisco. Adeegga Chengdu, Hangzhou iyo Xi'an waxaa ku jira duulimaadyo aan joogsi lahayn oo ka imanaya San Francisco. Adeegga ka socda Hong Kong waxaa ku jira duulimaadyo aan joogsi lahayn oo ka imanaya Chicago, Guam, Ho Chi Minh City, New York / Newark, San Francisco iyo Singapore.

Bishii Diseembar, United waxay soo bandhigi doontaa fasal ganacsi oo cusub oo United Polaris ah oo ku saabsan duulimaadyada dhaadheer ee qaaradaha, oo ay ku jiraan dhammaan waddooyinka Shiinaha-dhul weynaha Mareykanka, oo ay ku jiraan Saks Fifth Avenue gogosha caadada ah iyo khibrad cusub oo duulimaad diyaaradeed iyo cabitaanno ah, iyo sidoo kale sida xirmooyinka raaxada.

Garzilli ayaa yiri: "Barnaamijka MegaFam ee Brand USA, oo ah midkii ugu horreeyay ee warshadaha socdaalka Mareykanka, waa mid ka mid ah qaababka ugu wax ku oolka badan ee lagu dhiirrigeliyo dalxiiska caalamiga ah ee Mareykanka. "Waa barnaamij si heer sare ah loogu guulaystay oo si isdaba joog ah uga soo socday Australia, Jarmalka, New Zealand, iyo Boqortooyada Ingiriiska." Tan iyo markii barnaamijku bilaabmay 2013, Brand USA waxay martigalisay in kabadan 700 oo wakiilo safar caalami ah iyo hawlwadeeno dalxiis. Meelaha safarka ee 'MegaFam' waxay ku jiraan meelaha loo safro dhammaan 50-ka gobol ee Mareykanka iyo Degmada Columbia.

Madaxweyne Obama iyo Madaxweynaha Shiinaha Xi Jinping waxay u asteeyeen Sannadka Dalxiiska Mareykanka - Shiinaha bishii Sebtember 2015 iyada oo loo aqoonsaday iskaashi abid soo dhowaada iyo horumarka joogtada ah ee dalxiiska Mareykanka - Shiinaha. Sanadka Dalxiiska wuxuu diiradda saarayaa kor u qaadista faa'iidooyinka wadaagga ee khibradaha safarka iyo dalxiiska, fahamka dhaqanka, iyo qaddarinta kheyraadka dabiiciga ah ee ku dhex jira warshadaha safarka ee labada dal iyo kuwa safarka ah ee Mareykanka iyo Shiinaha. Bishii Febraayo, Brand USA waxay la shaqeysay Maamulka Dalxiiska Qaranka ee Shiinaha iyo Waaxda Ganacsiga Mareykanka si ay u bilaabaan Sannadka Dalxiiska iyaga oo martigelinaya xaflad lagu qabanayo magaalada Beijing oo ay ku jiraan barnaamij heer sare ah oo dowlad iyo warshadeed leh iyo cunto karin iyo abaalmarinno abaalmarin lagu guddoonsiiyay oo ka socota Mareykanka. . Munaasabadan ayaa la qabtay intii lagu gudajiray howlgalka iibinta ee Brand USA ee ugu horreeyay abid ee Shiinaha, oo ah saddex magaalo, safar u oggolaaday 40 ururro shuraako ah inay la kulmaan oo ay suuq geyn u sameeyaan shakhsiyaadka ay u safrayaan wakiillada safarka ee Shiinaha iyo hawlwadeennada dalxiiska.

Brand USA waxay ahayd abaabulkii safarka iyo dalxiiskii Mareykanka ee hoos imaanayay Sannadkii Dalxiiska, iyagoo ku riixaya ilaha iyo macluumaadka dalxiiska iyo dalxiiska Mareykanka inay ku lug yeeshaan oo ay ka faa'iideystaan ​​barxadda Sannadka Dalxiiska. Tusaale ahaan, aaladda internetka ee la soo saaray horaantii sanadkan waxay ka kooban tahay ilo sida macaamiil qoto dheer iyo sirdoonka suuqyada, astaanta Sannadka Dalxiiska, jadwalka taariikhda, fiidiyowyada laga helo Madaxweyne Obama iyo Xoghayaha Pritzker, Brand USA fursadaha suuq-geynta iskaashiga ah iyo inbadan. Brand USA sidoo kale dhawaan waxay bilawday barnaamij tababar oo ah "u diyaargarowga Shiinaha" oo ay heli karaan dhammaan la-hawlgalayaasha iyo in Brand USA ay amaahinayso shirarka dalxiiska gobolka ee ka dhacaya Mareykanka sanadka soo socda.

Brand USA waxay si firfircoon uga firfircoon tahay Shiinaha iyada oo la adeegsanayo suuqgeynta macaamiisha, ganacsiga safarka oo adag, iyo istaraatiijiyada suuq geynta iskaashiga. Suuqgeynta macaamiisha ayaa gebi ahaanba loogu talagalay suuqa Shiinaha waxayna ka kooban tahay joogitaanno dijitaal iyo bulsheed culus oo ku baahsan kanaallada Shiinaha ee la aasaasay iyo kuwa soo ifbaxaya. Si loo gaadho ganacsiga safarka iyo warbaahinta safarka oo lala shaqeeyo safaaradda Mareykanka iyo qunsuliyadaha, Brand USA waxay xafiisyo matalaad ka sameysatay Beijing, Chengdu, Guangzhou, iyo Shanghai. Qaar badan oo ka mid ah barnaamijyada suuq-geynta iskaashiga ee Brand USA ay siiso la-hawlgalayaasheeda Shiinaha ayaa adeegsanaya warbaahintaan cajiibka ah iyo raadka ganacsiga.

Diyaaradda ka duusha Shiinaha ee Mareykanka ayaa korortay iyadoo dalabka socdaalka ee Shiinaha iyo Mareykanka uu sii kordhayo. Sida laga soo xigtay tirakoob hordhac ah oo ay dabagal ku sameysay Xafiiska Socdaalka iyo Dalxiiska Qaranka (NTTO), Mareykanka wuxuu soo dhoweeyay ku dhowaad 2.6 milyan oo soo booqdayaal ah oo ka yimid Shiinaha sanadkii 2015 - isagoo noqday suuqii shanaad ee ugu weynaa caalamka marka laga hadlayo booqashada Mareykanka. Tani waxay ahayd koror 18% ah sanadkii 2014, sanad ay arkeen koror sanadle ah 21%.

NTTO waxay intaa sii raacisay inay Shiinuhu tahay isha kaliya ee ugu weyn ee laga helo kharashka dalxiiska caalamiga sanadkii 2015. In ka badan 30 bilyan oo doolar oo booqdayaasha Shiinaha ay ku qarashgareeyeen ayaa ka sarreysay qarashka ay bixiyeen martida ka kala timid labada Kanada iyo Mexico. Celcelis ahaan, Shiinuhu waxay ku qarash gareeyaan $ 7,164 inta lagu jiro safar kasta oo Mareykanka ah - qiyaastii 30% ka sarreeya booqdayaasha kale ee caalamiga ah.
Shiinaha ayaa ah suuqa koowaad ee caalamiga ah marka laga hadlayo safarada Mareykanka iyo dhoofinta dalxiiska - isagoo kudhowaad ku dhowaad $ 74 milyan maalintii dhaqaalaha Mareykanka. Isbeddelkani wuxuu Shiinaha u dhigayaa mid ka mid ah suuqyada ugu koritaanka badan suuqyada Mareykanka.